LUXOTTICA DIGITAL FACTORY

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从能源到科技:建筑品质与实验精神的融合

米兰迎来了一项全新的工业建筑改造项目——全球眼镜行业领军企业Luxottica的数字工厂。Park Associati建筑事务所通过改造更新,将这个综合体打造成为历史、变革与创意完美融合的开放灵活空间。

该项目以最高品质标准为核心,运用创新科技材料,寻求前沿建筑解决方案,既体现Luxottica的品牌理念,又尊重场地特质与周边社区环境。Park Associati在保留原通用电气厂房主体结构和工业特征的基础上,通过当代高品质的立面与室内改造,对建筑进行了全新诠释。

改造工程通过清除后期加建、优化安全与可持续性标准,强化了建筑原有的形态线条,同时保留了出色的钢筋混凝土桁架设计,突出了立面的垂直特征。创新的围护结构研究赋予建筑极佳的透明度和室内采光效果。面向Via Tortona大道的大胆立面采用通高玻璃结构,配以古铜色金属立柱,唤起人们对工业厂房的记忆。

通透的设计理念延伸至室内空间:一层设有展厅和商业区域,二层则是高科技创新中心"数字实验室"。Park Associati与Storagemilano合作设计的室内空间明亮舒适,配备绿色休闲区和非正式会议区——包括一层室内花园和二层绿色露台。

该项目遵循LEED质量与可持续性标准,预计将获得"金级"认证。数字工厂的落成将这片曾经的郊区地带转变为充满活力的城市区域,重新融入城市与社会肌理。

项目团队:

设计团队:Filippo Pagliani、Michele Rossi Lorenzo Merloni “项目负责人” 及多位设计师 景观设计:Marco Bay建筑师事务所 “米兰” 室内设计:Storagemilano

From energy to technology through architectural quality and experimentation

Milan is enhanced by a new intervention of industrial architectural restoration aimed at accommodating the Digital Factory of Luxottica, a world leader in the eyewear market. Thanks to Park Associati's retrofitting intervention, the complex becomes an open and flexible container where history, change and creativity find the ideal convergence ground.

Paying the greatest attention to quality, using technologically innovative materials and seeking cutting-edge architectural solutions are the Digital Factory project’s focal points that take inspiration from Luxottica's identity principles, while paying attention to the peculiar elements of the place and respecting the social fabric of the neighbourhood hosting the new structure.

Park Associati's project reinterprets the existing industrial building - formerly occupied by General Electric - by maintaining its main volumes and, above all, its character, with contemporary top quality additions both to the façade and inside.

The intervention emphasises the building's original shapes and lines by eliminating any later internal additions and by adapting the building to contemporary safety and sustainability parameters, while preserving the excellent reinforced concrete truss design and enhancing the façade's vertical shape.

The casing is the result of technological and structural research aimed at lending the building the greatest transparency and indoor brightness. The daring and startling façade overlooking Via Tortona consists of a full-height glazed structure with vertical bronzed metal pilasters that bring to mind the sheds.

Transparency is reflected onto the internal spaces that are completely reinterpreted to accommodate the new functions: the showroom and some commercial spaces on the ground floor, and the Digital Lab - a high-tech innovation centre - on the first floor.

Designed by Park Associati in collaboration with Storagemilano, the interiors are bright and comfortable and benefit from green leisure and informal meeting areas - the internal garden on the ground floor and the green patios on the first floor.

The intervention follows a LEED quality and sustainability protocol, and is estimated to be awarded the "GOLD" class. The Digital Factory helps revitalize an area of the city that from suburban environment has been turned into a vital area, which is thus returned to the urban and social fabric.

CREDITS

Design team:
Filippo Pagliani, Michele Rossi
Lorenzo Merloni (Project Leader)
Michele Versaci, Valeria Donini, Alessandro Bentivegna, Simone Caimi, Ismail Seleit, Marco Vitalini, Cristina Tudela Molino, Luna Pavanello, Sofia Dalmasso, Luca Pazzaglia.
Marinella Ferrari (Graphics).
Mario Frusca (Visualizations).

Landscape Project: Arch. Marco Bay, Milan
Interior Design: Storagemilano

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